For over 20 years, I’ve built design and content teams for the world’s most recognizable brands. I’ve built lean agile product teams as well as large multidisciplinary organizations that balance business objectives, rapid iteration, and user-centric outcomes. I’ve worked in ecosystems across e-commerce, mobile, web, and car, with a passion in crafting innovative experiences that truly resonate with users.
Volvo Cars: Head of UX - Ecommerce Apr ‘19 - Present
Leading UX for VolvoCars.com across 113 countries with a team of 40 interdisciplinary designers. My team of UX specialists is composed of product designers, researchers, content strategists, visual designers, service designers, and videographers spread across the globe in 7 time zones. I lead multiple product areas, such as transforming the global on-line experience into a direct ecommerce platform across digital touchpoints + guiding corporate digital initiatives globally + leading VCTechnology accelerator experiences.
Software, Services & Accessories
GGCD Studio: Design Director Aug ‘17 - Apr ‘19
Rapidly built a team & established a design studio working on products for companies such as Burton, Camelbak, JCPenney, & Wonolo.
Man Crates: Creative Director Apr ‘15 - Aug ‘17
Established & managed an in-house creative studio with a focus on growth marketing, doubling revenue year over year.
WalmartLabs: UX Senior Mngr II Nov ‘12 - Apr ‘15
Managed a team of 13 UI, UX, & content designers across Walmart, Sam’s Club, & ASDA’s mobile apps & sites generating over $1B in sales.
Columbia Sportswear: Ecom Design Mngr Dec ‘08 - Nov ‘12
Directed UI, UX, research, copy, photography & videography globally for all digital experiences at Columbia, Mountain Hardwear, Sorel, & Montrail with a team of 23+ employees.
eROI: Art Director Mar ‘07 - Dec ‘08
Designed & directed a range of digital products & growth marketing strategies for a broad set of agency clients.
Kettle Brand Chips: Senior Designer Aug ‘03 - Mar ‘07
Worked across all creative touch-points for the company during their first corporate sale, while also launching & managing direct sales.
Oregon State BFA Graphic Design
Oregon State Advisory Board: Design & Innovation Management
Design leadership
Design vision and strategy
Product design/UX management
Research Management
Visual design management
Content Strategy Management
Photo Studio Management
Ecommerce Opperations
Department budgeting
Video Production
3D/AR Production
Motion Production
Growth Marketing
Product Design
User Experience
User Research
Product Strategy
Content Strategy
Product copy
Figma
Notion
Creative Cloud
Wordpress
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